Kalle Berglind - Creative

Kalle keeps to himself, we’re not sure what that means. We suspect that he thinks a lot, but maybe he’s just bored with the choice of beverages we have here. It may have something to do with the fact that even though he studied art direction at Berghs School of Communications we made him a copywriter or that we teamed him up with such a large human specimen in the Bear.

What does all this mean? Well, fine reader, what does anything mean in this senseless and fantastic world? But people always say in this business to watch the quiet ones, they’re always up to something, like winning Scandinavia’s Young Creative Award in 2003. We figure Kalle will either continue to do great thoughtful work or go completely transcendental and start talking to forest animals in a log cabin by a frozen lake. In that way he’s like a silent ticking time bomb, but the good kind.

Editor’s note: Upon reading this bit of drivel, Kalle uttered the words Kafka and disillusionment. Weird.